Brand going global, how to do brand going global
With the continuous development of Internet technology and the continuous advancement of the digital process, "digital trade" has made domestic enterprises smell the first opportunity, and have shifted their positions to start online layout, hoping to achieve transformation and upgrading through digitalization and ultimately maximize benefits. How to do brand going global
(1) The global economy is in a downturn, and profits are being squeezed
Traditional foreign trade has developed to the present day, but due to insufficient emphasis on its own construction and promotion efforts, the main products are still concentrated in the middle and low grades. Due to the skyrocketing prices of raw materials and shipping costs, the profit margins of products are constantly being compressed, forcing few domestic industries to win in this "foreign trade war".
(2) Traditional trade lacks independent innovation capability
The vast majority of traditional trade industries lack technological innovation capabilities, which often leads to the inability to produce high-performance goods for foreign trade, making it difficult for products to gain market recognition.
(3) Traditional trade industries have relatively backward export lines
Due to profit reasons, the export production lines of traditional trade industries have always been relatively backward. The main growth mode is labor-intensive products, which consume a large amount of domestic resources and have low product grades, making it difficult to produce high-quality products in the international market.

(1) Shipping method
There are two main ways for domestic industries to go global: one is the platform e-commerce model. The other is the sea going mode. The industry sells independently through independent Internet online sales channels ("independent stations" or "self built stations") without relying on third-party platforms.
(2) Overseas mode
Compared with traditional trade, the overseas model has a shorter time cycle, with platforms as the core of transactions, relying on electronic orders, high communication efficiency, and promoting "consumers" as the core of the trade loop. The entire supply chain data is transparent, and consumer data can be directly fed back to sellers, which helps to upgrade products and services, and the added value is relatively high, which can accurately serve products.
Manufacturers are facing cost difficulties
For any type of seller, it is a comprehensive problem that challenges product marketing strategies and other issues. For small and medium-sized sellers without certain funds and experience, the investment cost and manpower are too expensive, but the output profit is greatly reduced. Sellers will choose to entrust their backend fulfillment services to professional overseas service providers for completion.
Overseas service providers become the preferred choice for manufacturers
As a leading digital supply chain service platform for consumer goods in China, Xingyun has built a global supply chain system through digitization, specialization, and scaling, providing sellers with one-stop export fulfillment services and global omni channel distribution system resources, including end-to-end fulfillment services for goods, online operation services, local omni channel distribution services, marketing and promotion services, one-stop logistics solutions, and after-sales services for goods, achieving greater efficiency and speed.